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Brooke Davies and Jasper KingPublished Jul 3, 2024, 9:04am|Updated Jul 3, 2024, 10:19pm
Labour is now on course to win the largest majority for a single party since 1832 with 431 seats, according to the last YouGov poll published before the election.
The YouGov poll suggests this election is set to be record breaking and many senior Tory cabinet ministers like chancellor Jeremy Hunt are set to lose their seats.
Labour are set to win 431 seats – the largest number the party has ever won surpassing the previous peak of 419 seats won by Tony Blair in 1997.
This would make Sir Keir Starmer the most successful Labour leader in political history in electoral terms.
It is not good news for the Tories who are predicted to win just 102 seats – down on 165 won by Sir John Major in 1997 and two thirds lower than those won by Boris Johnson in 2019.
Meanwhile, it is predicted the Lib Dems will experience a surge, particularly in the south west and are on track to win 72 seats.
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It is also looking like good news for both the Greens and Reform UK, with Reform expected to win three seats and the Greens two seats according to the new poll.
Ofcom will not investigate Channel 4 News over Reform UK controversy
Jasper King
Ofcom will not investigate Channel 4 News after Reform UK claimed the channel used an actor as a ‘plant’ in its undercover investigation into the party.
The watchdog received over 270 complaints about Undercover Inside Reform’s campaign, which saw a man named Andrew Parker filmed using a racial slur to describe Rishi Sunak.
Ofcom said: ‘we have concluded that they do not raise substantive issues warranting further investigation.’
A spokesperson for Channel 4 News said: ‘Since this report aired, Channel 4 News has strongly stood up for its accurate, rigorous and duly impartial reporting, which speaks for itself.
‘Ofcom’s decision underscores the integrity of Channel 4 News’s journalism and high editorial standards. The programme will continue to refute any claims that we – or the production company we worked with – knew or paid the Reform UK canvasser, Mr Andrew Parker.
‘We met Mr Parker for the first time at Reform UK’s campaign headquarters in Clacton, and he was filmed secretly via the undercover investigation.’
Martin Lewis hits out at Tories for using him in an advert
Jasper King
Martin Lewis has taken to X this evening to express his frustration about being used in a Conservative Party ad.
He posted on the social media platform that he has not given any political parties permission to use videos of him.
The money saving expert is best known for giving advice around money, budgeting, and how to deal with the cost of living crisis.
You can see his full tweet below.
— Martin Lewis (@MartinSLewis) July 3, 2024Not again! I have NOT given my permission to be used in political adverts. This is NOT an endorsement by me in any way. I maintain strict party neutrality and am unhappy at the weaponizing of my reputation in this way.
While this isn’t as bad as the first terrible representation⦠https://t.co/SAjUnfhG8J
Sir Keir Starmer urges people to get out and vote in final speech
Jasper King
Labour’s Sir Keir Starmer has also delivered his final speech before polls close and warned some constituencies ‘will be tight’.
He urged people to get out and vote to prevent another five years of ‘Tory chaos’.
He said: ‘Imagine a Britain moving forward together with a Labour government. That is what we’re fighting for – let’s continue that fight. If you want change, you have to vote for it.’
Rishi Sunak gives last campaign speech
Jasper King
Rishi Sunak is not going down without a fight as he gives his last campaign speech in Southampton.
He was joined by around 100 Tory activists as well as his devoted wife Akshata Murty.
He told the crowd with passion: ‘I know we are at a rugby club, but if being a Southampton fan teaches you anything it is that the game isn’t over until the final whistle goes – and that there’s fight in the underdog.’
Nigel Farage takes on Derek Chisora
Jasper King
Keir Starmer makes clear his stance on the EU
Jasper King
Throughout the election campaign Labour have been criticised for their lack of response as to whether the UK will ever rejoin the EU.
Sir Keir Starmer has now said Britain will not re-join the EU, single market or customs union in his lifetime.
It is his firmest pledge yet that under a Labour government (which is looking increasingly likely judging by the polls) there won’t be closer ties to the EU.
It also means if Starmer wins a second term there are no plans to rejoin.
Asked about it, the Labour leader said: ‘No. I don’t think that that is going to happen. I’ve been really clear about not rejoining the EU, the single market or the customs union – or [allowing a] return to freedom of movement.’
Even the seagulls have taken a dislike to Reform UK
Jasper King
Reform UK are doing well in the polls but the party has been marred in controversy throughout the campaign.
It now seems that even the seagulls have taken a bit of a dislike to the party.
A rather pesky seagull can be seen swooping down on a woman who supports Reform UK in Clacton, a seat polled to be won by the party’s leader Nigel Farage.
Lets just say she does not look best pleased whatsoever.

Rishi Sunak does some house calls ahead of election day
Jasper King




Ed Davey’s final election stunt is bigger and better than ever before
Jasper King
Ed Davey has spent most of this election campaign enjoying himself doing various stunts and even just over 24 hours before the polls close this hasn’t stopped.
Mr Davey and deputy leader of the Lib Dems Daisy Cooper have been pictured in a massive pink car together in Harpenden, Hertfordshire.
As usual, the pictures are a joy to see.



Boris Johnson’s dad says he is going to vote Lib Dem
Jasper King

You might remember Stanley Johnson from I’m A Celeb and the former prime minister’s dad has now admitted he will be tactically voting Lib Dem.
He said he is voting for them because they are the only party talking about the environment and ‘building bridges’ with the EU.
It will be a blow to his son Boris who spoke at a Conservative Party campaign event last night about the threat of a Labour supermajority.
Stanley said: ‘Even dedicated Conservatives have a right to indulge in a spot of tactical voting where basic political priorities are at stake.’
Final YouGov poll puts Labour on course for historic election victory
Jasper King
The final YouGov poll before the big day has now been published and it still isn’t good news for the Tories.
The fieldwork completed between June 19 and July 2 shows Labour are projected to win 431 seats.
This compares to the Tories on 102 seats – 263 fewer than 2019.
Check out the results below.
— YouGov (@YouGov) July 3, 2024Final YouGov MRP shows Labour on course for historic election victory
Labour: 431 (+229 from GE2019 result)
Con: 102 (-263)
Lib Dem: 72 (+61)
SNP: 18 (-30)
Reform UK: 3 (+3)
Plaid: 3 (-1)
Green: 2 (+1)Fieldwork: 19 June – 2 Julyhttps://t.co/JxacgEVIPW pic.twitter.com/g8G2mtbGTn
UK’s most tattooed mum backs Rishi Sunak’s sandwich choices and calls him ‘beautiful’
Brooke Davies

The UK’s most tattooed mum has said Rishi Sunak was ‘lovely’ after meeting him on ITV’s This Morning.
The prime minister complimented Becky Holt, 36, after she was interviewed on the show, saying her tattoos were ‘really quite something’.
In return Ms Holt backed him on his sandwich choices, and gushed after his appearance.
She told The Telegraph: ‘I’m totally with him on sandwiches being the best,’ she said. ‘My favourite is bacon, lettuce and tomato.
‘Rishi Sunak was gorgeous, he had beautiful skin, lovely eyes and teeth – I’d love to give him a good sandwich.’

Nigel Farage receives a beating at a boxing gym
Brooke Davies



NigelFaragevisited a boxing club in Clacton with boxer Derek Chisora.
The pair entered as children did boxing drills, with Chisora sporting a pair of Reform boxing gloves, a gown emblazoned with ‘Nigel’s security’ and a Union flag bandana.
Veterans minister and his wife call police on veterans
Brooke Davies
Johnny Mercer and his wife appeared to call the police on former Gulf War soldiers who were protesting against him in Plymouth.
The group from Justice 4 Veterans held up banners accusing Mr Mercer of betrayal.
Footage shows him telling one of the protestors: ‘I just think this is really unnecessary. Has anyone ever done more for veterans than me.’
In a separate video, Mr Mercer’s wife Felicity is seen reportedly calling the police on the small group, The Mirror reports.
She can be heard saying: ‘I’m standing on Derriford Roundabout, and I’ve got some people with banners saying “Johnny Judas Mercer” and “Johnny Mercer out”.
‘I’d like some police sent down please.’
The prime minister makes some interesting shapes with Play Dough
Brooke Davies


Rishi Sunak has visited a primary school in Hampshire and made some putty pizzas, arguing with a child it was more more than £5.
The Conservative leader rolled balls of the clay dough to add to the slice he and a young girl had made, which he described as pepperoni.
‘That’s my favourite pizza,’ Mr Sunak said.
The pupil said the sale price of the pizza was £5 when asked, with the Prime Minister replying: ‘£5? This is a gourmet pizza.’
Across the table, Caroline Nokes, the Conservative candidate for Romsey and Southampton North, was helping another girl make a pizza.
The pupil rolled a noodle to place on top of her putty pizza and proclaimed that it was a worm-topped pizza.
Rishi Sunak gives more bombshell details on his favourite sandwich
Brooke Davies

After revealing that his favourite meal is a sandwich, the Prime Minister has gone a step further in confirming his favourite type is a ‘club sandwich’.
Rishi Sunak told reporters: ‘I basically like any combination of different sandwich stuff … but yes I love sandwiches.’
He added that he was partial to a ‘ham, cheese, tomato’ before adding that one of his favourites is a “club sandwich” with ‘grilled chicken, bacon, lettuce, tomato and mayonnaise’.
Police say no offences were committed after Reform UK volunteer called Rishi Sunak a ‘f***ing p***’
Brooke Davies
Reform UK volunteer Andrew Parker was heard using a racial slur about the prime minister, and suggested migrant boats crossing the channel should be used as target practise.
Another canvasser was also heard describing the Pride flag as ‘degenerate’ and said LGBTQ+ people were paedophiles.
Essex Police said: ‘Having assessed the comments made during a Channel 4 news programme, and all other information available to us, we have concluded that no criminal offences have taken place.’
Rishi Sunak called the comments ‘deeply inappropiate and racist’.
Theresa May appears unbothered by the election as she enjoys Wimbledon game
Brooke Davies



Former prime minister Theresa May has enjoyed a day out in Wimbledon while her fellow Conservative MPs scramble to hold on to any votes.
She is pictured with her husband Philip in the royal box on day three of the Championships.
Larry the Cat keeps a watchful eye over Downing Street
Brooke Davies



Cabinet minister admits polls suggest Conservatives have lost
Brooke Davies

Chris Heaton-Harris said the polls do show the Tory party has lost the General Election.
The Northern Ireland Secretary was asked on BBC Politics Live whether if he thought the election battle was ‘over’.
It comes as Suella Braverman, writing for the Telegraph, said: ‘It’s over and we need to prepare for the reality and frustration of opposition.’
Mr Heaton-Harris said: ‘Is she right? Have we lost? The polls suggest that we have lost.
‘But we need to win every vote to make sure that Labour have an effective opposition.’
Ed Davey races with a tractor in second stunt of the day
Brooke Davies
Sir Ed Davey has undertaken another dangerous activity drag racing tractors.
The Liberal Democrat leader was seen racing across the fields of Wiltshire in a bright yellow tractor.
Written on his windscreen is the message: ‘He who dares wins’.
Speaking afterwards, he said: ‘We’ve talked about the Blue Wall in the Home Counties, we’ve talked about the Blue Wall in the West Country and this is the Blue Wall across rural Britain.
‘And the yellow tractor is coming for it.’
Which dog breed is your party?
Brooke Davies
Whether you love it or hate it, at least AI can provide us with images of dogs as our beloved political parties.
OLBG surveyed the UK population to see how they would describe each party, and asked experts to identify the breeds which best portray their values.
So take a scroll below to find out which breed is your party:







What are the Conservative’s key policies?
Brooke Davies

Rishi Sunak has embarked on his final day of the campaign trail, with voting set to open in less than 24 hours.
The prime minister has spent the past few weeks attempting to woo the public with a series of late-night policy announcements.
They have included the reintroduction ofNational Servicefor 18-year-olds, extra tax savings for pensioners, and £20 million in levelling up cash for 30 towns around the UK.
But aside from revealing what tattoo he will get, what are the party’s other key policies? Click here to find out.
What are Labour’s key policies?
Brooke Davies

The Labour party are heading towards victory as the latest poll from Survation predicts the party receiving 38% of the vote, with the Conservatives gaining just 18%.
Party leader Sir Keir Starmer and his shadow cabinet unveiled their six main priorities at a campaign soft-launch event in May.
Among their plans are a freeze on the ‘big three’ taxes, a £1.3 billion injection into NHS services, and the creation of a new Border Security Command to tackle criminal gangs operating small boats in theEnglish Channel.
Starmer said: ‘It’s time to stop the chaos, turn the page and start rebuilding Britain.’
So what are there key policies? Click here to find out.
What are the Liberal Democrat’s key policies?
Brooke Davies

Sir Ed Davey has had a fun-fuelled six weeks during his campaign trail, from bungee jumping to riding iconic sentient car Brum.
But outside of all the stunts, the party has unveiled pledges on care, water quality, the NHS, national parks and rail travel.
Sir Ed has also spoken extensively about his own personal experience of family members.
So what are the exact policies? Click here to find out.
What are Reform UK’s key policies?
Brooke Davies
Nigel Farage has urged voters to help his party take its ‘first really big step’.
In a campaign video posted online, Farage said: ‘We are almost there. Do you want real change? Because we’re the only party saying what the silent majority thinks.
‘We’re prepared to tackle immigration. We’re prepared to to try to lift those on low pay out of the tax system.’
So what are Reform UK’s key policies? Click here to find out.
— Reform UK (@reformparty_uk) July 3, 2024Vote for real change tomorrow.
Vote Reform UK. pic.twitter.com/lnRl9N9Yzw
Rishi Sunak reveals what his ‘special election dinner’ will be
Brooke Davies
The prime minister said he will be getting a ‘special election pie’ from a butchers in his North Yorkshire constituency – foregoing his usual favourite dinner of sandwiches.
He told ITV’s This Morning: ‘My favourite meal, generally, is sandwiches.’
But the Conservative leader will be treating himself to a ‘pork pie with special chutney and cheese on top’.
Nigel Farage said Rishi bringing out Boris Johnson was like ‘asking the guy who gave you Ebola for the kiss of life’
Brooke Davies
The Reform UK leader has made a swipe at Rishi Sunak bringing out the former prime minister for a surprise appearance at last night’s campaign rally.
In a certainly interesting use of metaphor, he said the move was akin to ‘asking the guy who gave you Ebola for the kiss of life’.
Sunak has also been criticised by Sir Keir Starmer for the decision, saying it shows ‘nothing ever changes’ within the Conservative Party.
Nigel Farage says Boris Johnsonâs last minute return at Rishi rally last night was like “asking the guy who gave you Ebola for the kiss of life”.
— Ava-Santina (@AvaSantina) July 3, 2024
Rishi Sunak says he’d get the Southampton FC badge tattooed on his arm
Brooke Davies
Answering a question on every voter’s mind, the Conservative leader has revealed he will get the Southampton FC badge tattooed on his arm.
Appearing on ITV’s This Morning, the prime minister said he would ‘probably get the Saint’s Crest on his arm’ if he had to get one.
He also described the UK’s most tattoed mum as ‘incredible’ after she appeared on the show for an interview just before him.
Sunak said: ‘That was quite something.’

Rishi Sunak says he is ‘feeling good’ despite a ‘very long day yesterday’
Brooke Davies
Prime minister Rishi Sunak said he was feeling chipper for the final day of campaigning as he appeared on ITV’s This Morning.
He said his party is still fighting for every vote despite polls predicting a major Labour victory.
But Sunak insisted the result is not a ‘foregone conclusion’.
He denied scraping the bottom of the barrel after ‘wheeling out’ Boris Johnson at a campaign rally last night in a bid to rouse voters.
Instead Sunak said it was a show of ‘all Conservatives coming together’ in harmony, as the former prime minister had been ‘supporting MPs across the country’.

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